CKS Consulting recently released the Mobile Development Report. Over the years CKS (formerly the Center for Knowledge Societies) has done some pioneering innovation consulting work focused on emerging economies.

In its signature style, the report notes…”Those seeking to be involved with the coming media revolutions that are bound to unfold in emerging economies such as India would be advised to leave behind the expectation that these regions shall merely come online or replicate industrial societies’ adoption and enthusiasm for the web as it exists today. This will not merely be a web 3.0 or a mobile 2.0. The world of mobile media in India by the end of this decade will be more richly immersive, multiply-mediated and nuanced, through subtle forms of gesture, moving, growing, shifting and changing at the rate of sociality itself.”

Will Value Added Service providers, and telecom providers wake up and develop meaningful, contextual, relevant applications and services for the large semi urban and rural consumer base in India?

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